The Growth Hacking Talks sessions are designed with vital information and activities from the training and workshop conducted exclusively for the GBG organizing teams, conducted by Jon Yongfook based on his popular eBook Growth Hacking Handbook, back in February this year. These sessions and activities focus on highly effective tips and tricks for growing a startup from zero, to over a million users (well, hopefully!)
Here’s some great news for those of you who run your own business. If you’re running a start up, a small or medium business AND have been using Google products or tools to improve your business; you just might be eligible for the Google sponsored “Success Stories” competition that is held on a global scale.
What is “Success Stories”?
Are you using Google to do extraordinary things? Has technology enabled you to start new ventures, grow your business or affect the lives of those around you in a positive way? Then, Google Business Groups – an outreach initiative of Google – would love to hear from you. You can share your story for a chance to win $5,000 for your business. GBG in Colombo is conducting a global program to recognize start up businesses. If your business is in any of the following sectors and has benefited from using Google products, you will be eligible to submit your “success story” through GBG Colombo:
2) Businesses in music/sports/entertainment
3) Technology related businesses
There is a prize money of $5,000 to be won for selected stories and your stories maybe featured in the next Google I/O as well.
Your Last Chance!
You know what the best news is? If you come over to Coco Veranda this Saturday, 23rd August; you can meet the GBG Colombo team and register your business for this global competition on site. Entries close by end of August, so this would be the last chance for your submissions so DON’T MISS IT!!
And, in case you’re unable to make it, just fill this form online and submit – http://goo.gl/WXM1D9
Oh, and don’t forget to tell your friends and family if you think their business is eligible for this. See you at Coco!
I’m co-manager for GBG Colombo.
Time : 6.30 PM
Venue : APIIT City Campus
➡ “Innovation at Google” by Julian Persaud, Managing Director of Southeast Asia, Google Inc.
➡ “Building an ecosystem to foster innovation” by Sanath Fernando
➡ “Using Innovative strategies in Eco Biz” by Sivahar Muthuramalingam
➡ “Innovating Marketing Solutions in the Digital Age” by Shehan Selvanayagam
➡ Refreshments & Networking session with Julian Persaud
Networking With Speakers
Hello my readers, today I would like to let you know that I will be doing a full day conference on Social Media Marketing on Tuesday, 12th February 2013 (that’s just a couple of days from now) from 9.00 AM to 5.00 PM at the Galadari Hotel.
I would like to recommend this for beginners to intermediate level Social Media marketers or sometimes who we call ‘account managers’ and Page admins. Maybe this would not go down too well with absolute beginners who are clueless about SMM but I guess one could still learn a thing or two. I would also not recommend this to the ‘pros’ who’ve been in the industry for the past 2-3 years. Nope, you would find this pretty boring :)
How to participate
This conference is organised by McQuire Rens & Jones, the people who conduct all sorts of exclusive corporate training programs. You can find more details on how to participate, on their website HERE or you can check out the e-flyer below. For registrations and more details, call them on 0727-002002, 0115-833100 or 0115-836888.
If you want to know more about this from me, Tweet me @InduNan and I’ll be happy to help! :)
If any of you are hoping to attend this conference, let me know in comments below and don’t forget to come say ‘Hi’ to me at the conference. Also, after attending the conference, I would love to hear your thoughts on it so go ahead and comment below when you come back – or you could always Tweet me :)
– Update –
If you’re at The Social Media Marketing Conference, you’re most welcome to live-tweet with the hashtag #SMMconSL13 and even G+ update if you like!
Google Sri Lanka has been very active during the past few months. I’ve already blogged about a couple of such initiatives HERE and HERE. The latest activity they’re working on is Google Music Hangouts On-Air under the hashtag #RipplesOfMusic.
A small group of Bloggers, Social Media activists and Tweeps were invited to CIOCONAT lounge, Colombo 07 last Friday (11th January 2013) to officially introduce the concept. Music Hangouts On-Air is a collaborative effort among Google Srilanka, Music.lk and Neo@Ogilvy, the agency partner for the project. One aim of the organizers is that #RipplesOfMusic will showcase the use of Hangouts as well as Hangouts On-Air to the local public. But even more than this, they hope that through the use of Hangouts, which is a free service offered by Google, the up-coming and not so popular musicians will have an equal opportunity platform to reach the public.
Speaking at the gathering, Google Sri Lanka – Country Consultant, Rohan Jayaweera said that he hopes the public will take the cue from #RipplesOfMusic and create a variety of spin-offs such as tech and other subject discussion hangouts, sports discussions, dance performances etc. He said he also hopes #RipplesOfMusic will not be the only music related hangout. When asked what #RipplesOfMusic hashtag stands for, he said with a quick grin; “Google+ Circles!“. Of course!
What’s Cool About Google Hangouts
The beauty of these hangouts would be that the content delivered via them would be Srilanka specific. This would not only reach the talent of local musicians to a vast public who are spread out through the island and connected only via an internet connection; but also to the international community.
So when and how does all this begin? Wednesday, 16th January from 9.00PM to 9.30PM via Google Hangouts On-Air feature. The first guest will be popular singer Lahiru Perera and the discussion will be moderated or hosted by another popular singer and television personality Devashrie De Silva. The link to the Hangout will be available on the Music.lk website. I’ll be updating this post when the link becomes available.
Things won’t stop there, nope! #RipplesOfMusic will be held every Wednesday from 9.00PM – 9.30PM via Hangouts On-Air with a new music personality each week. The first few episodes will be held with known musicians. However, the organizers invite all budding musicians to come onboard. If that’s not cool enough, every week, a selected few will be able to participate in the Q & A session. However, your will be required to send in your questions via Music.lk’s dedicated page. In addition, anyone and everyone will be able to view the Hangout On-Air, live over their computer, because, well – this is not just a Hangout – It’s a Hangouts On-Air; which means anyone will be able to watch it online. Plus, it will be available to watch on YouTube later.
Meanwhile, Music.lk folks said they wanted to go with the whole concept of Hangouts On-Air due to several reasons. The biggest one being that, as opposed to conventional meetups with a musicians where one needs a number of high-end and expensive resources for recording purposes, Hangouts only require a couple of laptops, webcams and additional microphones. Well, technically speaking they could just use a laptop but for a slightly better viewing pleasure they decided to use additional webcams and mics. In addition, they could just conduct the discussion right from the musician and the host’s home and the viewers too can watch from the comfort of their home. Most of all, it’s the direct interaction with the musician and the virality of the entire event.
First time in Asia-Pacific
It was interesting to note that according to Rohan, this is the first time Google is initiating something of this magnitude, related to Hangouts in Asia-Pacific region. This means the entire region would be basically watching how this takes of in Sri Lanka. Pretty exciting huh? Rohan also said that their next aim would be to have people join the #RipplesOfMusic Hangouts On-Air via their smartphones, even on the go.
Upcoming Google Activities
Google is also conducting a series of seminars this week, starting from today. These are completely FREE of charge and are conducted by Googlers from Singapore. Here are the details:
Monetizing Apps with AdMob
Tuesday 15th January, 6:30 PM at Dialog Axiata G+
Go to G+ Event page
Introduction to AdSense & Google Display Network (GDN)
Wednesday 16th January, 9:30 AM at Dialog Telekom
Go to G+ Event page
Advanced session on AdSense & Google Display Network (GDN)
Thursday 17th January, 9:30 AM at Dialog Telekom
Go to G+ Event page
To attend or register for these events, all you have to do is follow the link to any of the G+ Event pages and RSVP “Yes”. I hope those who are interested in these topics would take this rare opportunity. So, who’s attending what? Hope to see some of you there!
The latest activity of Google in Sri Lanka took place today, with Google Srilanka conducting a training program for Agencies on “Google Campaigns“.
Google’s email invitation that was communicated to agencies said that they were committed to developing the agency capacity of Sri Lanka and this they believe would be the catalyst for developing the online market and industry.
Today’s training – Foundation & Intermediary level session on Google Campaigns – was the first of a two-day program. The training session was targeted at new members and beginners to developing campaigns with Google and was held at the Dialog Future World auditorium this morning.
Srinidhi Srinath, Agency consultant for Google South East Asia conducted the training session. First he explained the two different processes that take place when someone types in a search query and hits the “Google Search” button; pointing out that the two different processes; Google search results, which appear on the left side and Google AdWords, which appear on the right side of the page were completely independent of each other. Then he got the crowd to take a closer look at the ad auction in determining the ad position. According to him, Ad rank is equal to the Quality score (or relevance) combined with Maximum cost per click (or the willingness to pay). He also discussed some of the interesting Google projects such as Project Re:Brief and Google Display Network.
The second part of the program – Advanced level training – will be held tomorrow (15th November 2012) for team members of local agencies with experience in developing campaigns with Google.
Meanwhile, Srinidhi Srinath will also speak at another Google related event, GBG Colombo. Also known as Google Business Group in Colombo, the third meetup of GBG Colombo will take place this Friday (16th November 2012) 6.00PM at the Srilanka Foundation Institute on Independence Square. If any of you who are reading, is interested in attending this event, FOLLOW THIS LINK to register and RSVP the event.
Those who have heard of the GBG Colombo, also known as Google Business Group in Colombo and those who have been eagerly awaiting the next GBG Colombo event, you would be interested to learn that the next GBG Colombo meetup will be held on the 16th of November. Here are the details and how to register to attend this event.
Date – Friday, 16th November 2012
Time – 6.00pm
Venue – Srilanka Foundation Institute, #100, Independence Square, Colombo 7
Welcome + Introduction
1. Digital Landscape Overview by Jana Levene – Emerging Markets Programs Manager, Google
2. Improving Your Google Search Rankings by Shamelle Perera – Senior Project Manager, Creative Solutions
3. EndIgnornace.com by Taha Bawa – Founder, endignorance.com
4. TedExYouth by Dilumi Dissanayake – Head Curator, TEDxYouth@Colombo
5. Google+ Workshop by Hadi Mohd Mini – Outreach Program Manager, Google (bring your laptops would definitely help!)
Vote of thanks by Rohan Jayaweera – Country Consultant, Google Srilanka
Refreshments + Networking Session
Click HERE to Register and RSVP the event.
If you’d like to email or notify your friends the ‘Registration + RSVP form’ or invite them to GBG Colombo, use this link: http://bit.ly/UAhOfm
Third GBG Colombo Meetup
This time, the GBG Colombo has great timing since some Google folks are in town. There will be two speakers from Google Inc. scheduled to speak at the November GBG. Jana Levene – Emerging Markets Programs Manager, Google will be speaking about Digital Landscape Overview. The second speaker, Hadi Mohd Mini – Outreach Program Manager, Google will conduct a mini workshop on Google+ which is what I personally can’t wait for! And of course, bringing your laptop for the G+ workshop would definitely help.
What is GBG Colombo
For those who haven’t heard of GBG Colombo yet or what’s Google doing in Srilanka, go read the post I wrote in view of the second GBG meetup in Colombo. They had their first ever meetup back in May this year.
If you’re on Google+ don’t forget to RSVP and invite your friends who might be interested in attending – by going to the official G+ event link HERE:
How can you connect with GBG Colombo
More updates to come, stay tuned :)
Disclaimer: I'm part of the organizing committee at GBG Colombo