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Get Unlimited Video Calls And Group Conferences With This Tool

Like I mentioned on an earlier blog post this month, video conferencing or video calls are the next best thing to meeting people in real life. For this reason alone, I’m going to shed some light on one of the most under-discussed video conferencing platforms, and get this – FREE forever!

I’ve already spoken to you about Google Meet – my personal favorite, over Zoom, which had been plagued with security issues. I also recommend that you check out  Facebook Rooms, for smaller group chats and also highly versatile for Facebook Marketers for deeper engagement with their social audience.

Jitsi Meet Video Conferencing is Free Forever

Just because Jitsi Meet absolutely is free doesn’t mean that it’s any less equipped to provide you with great security and awesome flexibility. It has been one of the most vital tools for both small and large teams working from home, individuals to work with multiple clients, run courses or training, online events etc.

For a Free tool, Jitsi Meet is packed with ‘premium’ features;

  • It sounds better – It has HD audio with Opus
  • It’s anonymous – No need for an account, ever!
  • No downloading – At least on your Mac or PC. Just click & go. On mobile, there’s a free app. Still, there’s no login process.
  • It keeps conversations private – with encryption by default (and advanced security settings)
  • It’s developer-friendly – Modify and customize it to your heart’s content. 
  • It’s 100% open source!

Jitsi Meet is a fully encrypted, 100% open source video conferencing solution that you can use all day, every day, for free. And you don’t even need to create an account or log in to have a quick video chat or a really long one, with technically anyone who has an internet connection. You can chat one-on-one or with a really large group of people – like 

What Can You Do With Jitsi Meet

  • Share your desktop, presentations, and more
  • Invite users to a conference via a simple, custom URL
  • Edit documents together using Etherpad
  • Pick fun meeting URLs for every meeting
  • Trade messages and emojis while you video conference, with integrated chat.

Try It Out

You can do it right now. Just ONE caution though – make sure your meeting room name is superbly long. They automatically give you some good examples so if you want, you can use one of those names or make your own.


  1. Click here to go to Jitsi Meet
  2. Type in a loooong, fun, meeting room name 
  3. Click the “Go” button

Aaand you’re ON!

You simply copy the meeting room code at the bottom and send it via chat, text, or email to the person or the group you want to have a video call with. OR publish it on social to have a virtual event type gathering. However, keep in mind it has a participant cap at 75 persons.

For much larger gatherings such as a conference type video call, you can stream a live Jitsi Meet to YouTube with some additional configuration.

The options are endless!

Take it for a spin and let me know what you think of this tool. Or if you’re already a user, what cool tricks can you teach the rest of us 😉

Get Unlimited Video Calls And Group Conferences With Jitsi Meet👇

Check out this growing list of FREE tools, services, and resources offered in support of small businesses facing the COVID-19 global crisis. 👇

Disclaimer: I don’t have any affiliation with the service provider at the time of publishing this post.

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Why Facebook’s New Video Conferencing Tool Is Different

Video conferencing has been instrumental in keeping small biz owners and their teams connected while working from home during the COVID-19 pandemic, throughout. However, some business owners are still struggling to find a reliable and secure tool that’s also easy to use. 

As many business owners are still reluctant to use Zoom, I already gave my personal recommendation as an alternative, which is completely free to use with 100 persons in one call – Google Meet.

Today, I want to introduce a brand new video conferencing tool that has been rolling out globally with some really cool bells and whistles that Google cannot offer, especially if you run a lot of your business’s social media components on Facebook. 

Facebook’s Brand New Messenger Rooms

Yes, Facebook’s brand new Messenger Rooms have become an instantly popular choice for video conferencing among over 2.5 billion monthly active FB users for obvious reasons. However, it’s also quite a lucrative option for business owners who run a Facebook page or group and organize their events via Facebook events; to connect with their audience. (not necessarily their internal teams). 

Messenger Rooms is inherently a video chat room where you can converse with up to 50 people at once. Depending on your room settings, participants won’t need to download, log in to or connect on Messenger to join your video call.

You can create/use Messenger Rooms via Facebook Newsfeed, Facebook Messenger, Messaging feature on Facebook, Facebook Groups & Facebook Events. Here’s how Messenger Rooms work on each of these.

How To Use Messenger Rooms

From a business owner’s point of view, here are a few ways how you can use Messenger Rooms to create a deeper connection with your audience;

  1. Easily convert your small-group Offline events into Online events, without a third party tool. For larger events, you can still use FB Live – this cannot be gated.
  2. Run workshops, training and other small group classes pretty much like a real classroom but online.
  3. Closed group product launches, surveys and other ways of feedback from small groups of customers. As it’s a small group, these are highly manageable and the discussion is two-way, as compared to FB Live which is a one-way communication.
  4. Pre-event activities for smaller groups. Early-bird ticket holders etc to give your audience an added reason to join your paid events early..

Messenger Rooms via Different Platforms

Messenger And Messages on Facebook

When you create a room from Messenger or Messages on Facebook using one of these two settings:

  • People with the link: Anyone with a link can join your room even if they don’t have Facebook or Messenger.
  • Only people on Facebook: Only people who have a Facebook account can join your room.

Facebook Newsfeed

You can create a video chat room for your Facebook News Feed. When you create a room on Facebook, you control who sees your room in News Feed by choosing who to invite.

  • Friends: All your friends can see and join your room on Facebook.
  • Specific People: You choose who to invite and whether to allow invite link sharing. When you turn on invite link sharing you can invite more people, including people who aren’t your friends, or who don’t have Facebook or Messenger.

Facebook Group

You can create a video chat room in your Facebook group, which everyone in the group can find. You can also add link sharing to your room to invite more people.

Keep in mind, the person who created the room has to be present for the call to start. If you’ve enabled link sharing for your room, someone you didn’t invite may join your room even if they aren’t a member of the group or on your friend list.

Group admins can delete or not allow rooms in the group. Also remember, Pages that are members of a group can’t create or join rooms. Only FB profile users who are members of the group can (if allowed by group admins).

Facebook Events

You can create an online Facebook event with links to a Messenger Room, third-party apps and more.

If you’d like guests to be able to invite others to your online event, enabling link sharing next to Guests can invite friends. Enabling link sharing for your event means that guests can invite others to the online event, including people who are not Facebook or Messenger users.

You can also select ‘Link’ when you’re creating the event, to add a link to third-party apps such as Zoom or other type of online webinar/event link outside of Facebook. If not, select ‘Other’ and provide the specific details on how people can attend your event online. 

Privacy Settings 

Keep in mind, the following privacy settings apply for Messenger Rooms

  • Once the call begins, Messenger Rooms can be locked or unlocked
  • The room creator can add or remove participants anytime during the call
  • Participants can join or leave the room any time during the call.
  • If you have blocked someone on Facebook or Messenger they won’t be able to join a room you create and you won’t be able to join theirs if they are logged in to their Facebook or Messenger account.
  • These video chats are not end-to-end encrypted.

How #SmallBiz owners can use Facebook’s brand new Video Conferencing as a social marketing tool 👇

Check out this growing list of FREE tools, services, and resources offered in support of small businesses facing the COVID-19 global crisis. 👇

Disclaimer: I don’t have any affiliation with the service provider at the time of publishing this post.

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Social Media Essentials for Entrepreneurs

I’m conducting a training designed mainly for all kinds of entrepreneurs, freelancers, social media managers as well as public personalities on social media marketing, called “Social Media Essentials”. This is an intermediate level training where I’m going to assume that those who are going to attend, would have a basic understanding of what is social media marketing and how it works and all that.

Date: Thursday, 12th September 2019
Time: 5.30 PM – 8.30 PM
Venue: Colombo Cooperative, 7th Floor #365 Galle Road, Colombo 03

(This is on the Amana Bank building that’s right opposite the Fab)

What are the essential things to know about social media marketing and why is it important for every business and person today?

What’s In It

This is what you will learn during this 2-3 hour session. You will get a thorough understanding of how you should get started on social media marketing, how to create content, the tools and technology to help you with the work, how to run a campaign, how to communicate with and manage your community, what to measure and how to analyze the data and how to use those insights to help to up your social game.

The step-by-step seminar will run you through all the essential basics you need to get started or perfect your existing social media marketing activities.

Who Should Follow This Training

This training would be ideal for you if you are a;

  • Startups and SME owner
  • Entrepreneur – especially a solo-preneur
  • Freelancer – full-time and part-time
  • Working-at-home moms or senior citizens who want to become a social media manager
  • Stay-at-home-mom or retired person looking for client work
  • Social media manager right now or looking to become one
  • Influencer or a public figure (like an author or a musician, any type of celeb or even a politician lol
  • Company CEO who would like to have a big online presence

So, What if you ARE someone of the above category but you don’t have a basic knowledge or any knowledge in social media marketing, in order to benefit from this training?

Fear not, I got you covered!
I have a FREE video course on one of my Facebook groups. There are actually two. one in English and the other in Sinhala. Since this training is going to be in English, I would recommend that you check out the English one. Or you can check out both. They’re pretty much identical content.

For the Free video course in English,
Step 1: Join THIS Facebook Group
Step 2: Click HERE to follow the Units

For the Free video course in Sinhala,
Step 1: Join THIS Facebook Group
Step 2: Click HERE to follow the Units

This should get you ready for the upcoming training 🙂

Colombo Cooperative

I must also mention that this is the first time I’m organizing my own event at Colombo Cooperative. Now, those of you who may have attended some of my GBG Colombo workshops, already know that GBG works with CC. But this is the first time I’m having my own event there.

How To Attend

And therefore, I’m going with their ticketing and pricing for the event, which is just $5. If you would like to get your tickets before they run out (as only about 10 are left, at the time of writing this), you can Click Here to visit the Eventbrite page and buy them online.

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9 Key Takeaways From The First Keynote At Social Media Marketing World 2017

social media marketing world 2017

I just got back from attending one of the biggest social media marketing conferences on the planet Social Media Marketing World 2017; a couple of weeks ago. I must confess that I’ve been dying to attend this conference for the past 4 years and I finally made it this year! Also, according to them, I’m the first Srilankan to attend this massive conference, so YAY for that!

The event comes on top of probably every blog post out there that tells you which are the best SM conferences to attend this year. The event takes place in the beautiful city of San Diego, California every year. SMMW17 website says that some of the recognized brands that attended this year’s conference include Apple, Cisco, CBS Interactive, IBM, Deloitte, Hilton, Humana, Macy’s, Mayo Clinic, McDonald’s, ReMax, Reuters, Sprint, Toyota, the United Way, UPS, WalMart; to name a few. It also says that people from Facebook, Google, LinkedIn, Pinterest, Twitter and other platforms also attended.

120+ Sessions in 3 Days – Totally Worth It


The 3 days of the conference was packed with 120+ sessions. These included 4 Keynotes, multiple sessions on  Content Marketing, Corporate Social, Measurement & Analytics, Social Strategy, Social Customer Service as well as Tactical sessions on the major social networking platforms. They also included multiple Workshops and’a Creator Series’on the topics of Live Video, Blogging, Podcasting, Video & YouTube.

If these details make you kinda wish that you too could have had the opportunity to attend the best social media marketing conference of the year, you still have the chance to catch up on all of these sessions with the virtual ticket to the SMMW17 conference which is still available at the time of publishing this blog post. You can purchase it here at a cost of $697. And no, I’m not getting a cut out of this! lol, I just think it was truly worth it.

If you’re also interested, next year’s conference will be held on February 28th, March 1st, and March 2nd and the tickets are already available at a discounted price  Also, next year they will have two different ticket categories – All access ticket and Creator ticket. If you ask me, would I be going again? Absolutely!

Key Takeaways

social media marketing world 2017

On this post, I really would like to share the key takeaways from the first keynote of the event – Social Media Marketing in 2017: What the Newest Research Reveals By Michael Stelzner. Mike is the founder and CEO of Social Media Examiner, founder of the Social Media Marketing Society, and author of the books Launch and Writing White Papers. He also hosts the weekly Social Media Marketing podcast and the Social Media Marketing Talk show.

During his keynote, Mike revealed the hottest trends in social media based on the brand new research they did with the participation of over 5,700 marketers from all over the world. This survey is the 9th edition of their annual Social Media Marketing Industry Report.

The most interesting insight from this survey is that Facebook is the most important social network for marketers as. 62% of those who took the survey have revealed that Facebook is still the most important social media marketing platform for them. Back in 2016, only 55% have said the same thing.

Also, Facebook is updating the News Feed algorithm and marketers are finding it difficult to get around it. In fact, 54% of marketers who took part in the survey had agreed that Facebook’s algorithm has decreased their News Feed exposure in the last 12 months. Only 4% have disagreed with this while  42% were actually clueless about this.

Facebook is Running Out on Ad Space?

Not so long ago, Recode published an article that Facebook says it’s running out of places in the News Feed to show people ads. The consequence of this would obviously be that it’s going to be more and more difficult for marketers to get their content in front of their audience organically.

What is also interesting is that based on the survey, 42% of marketers who’ve said they were uncertain if Facebook’s algorithm has decreased their News Feed exposure, have also said that they post 7 times a day on their Facebook page. Also, 74% of the same audience had said they will be INCREASING their post frequency in future.

Meanwhile, out of the 54% who’ve said they DID see a decrease in their News Feed exposure – are currently posting 8 times per day on their Facebook page and 64% have said they plan on increasing their post frequency as well! Is this the right thing to do?

Less is More for Facebook Algorithm

Mike says, increasing your post frequency is NOT the answer to this and that with the Facebook algorithm – less is more.

Mike’s Advice to Marketers

SMMW17 Mike Stelzner

So what should you as a marketer do, to beat Facebook’s algorithm game and get your content in front of your audience? Here’s Mike’s advice in a nutshell:

  1. Number 1 key to beating Facebook’s algorithm game right now is with Live Video
  2. Refocus on community development. Influencer marketing anyone? In general, as a brand, be helpful to your community and customers
  3. Stop worrying about the big numbers. They won’t make much of a difference
  4. DO advertise on Facebook. But only do so with highly targeted ads so that you don’t have to spend a fortune on them
  5. Instagram is HOT. And you need to get on it! However, you need to work on your content game
  6. Your content must be visual
  7. Messaging is the future. You need to learn how to, in terms of bots and ads
  8. Create Amazing Content (Yes, content is STILL King! LOL)
  9. Make blogging part of your content creation

Details of the Keynote

If you’d like to know details of this keynote, in terms of market insights along with why these are important steps and exactly what you can do as a marketer to include these key points in your social media marketing game this year; let me know and I’ll do another post on the details.

I’d also love to know what YOU think about the above steps and if you would actually implement them in your action plan this year. If so, which of them would be most important to you and why? Do share your thoughts with me in comments below. Also, if you disagree with these ideas or have any questions with regard to them, I’d love to hear from you!

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Growth Hacking Talks by GBG Colombo

Growth hacking talks for Startups with Google business groups Colombo (gbg - colombo)
Growth hacking talks for Startups with Google business groups Colombo (gbg - colombo)
I’m sure most of you have heard about Google Business Groups (GBG Colombo) somewhere down the line. I’m writing today, about the latest thing they’re up to – a series of seminar/workshops called “Growth Hacking Talks” that are ideal for small business startups in Sri Lanka. Read on…

The Growth Hacking Talks sessions are designed with vital information and activities from the training and workshop conducted exclusively for the GBG organizing teams, conducted by Jon Yongfook  based on his popular eBook Growth Hacking Handbook, back in February this year. These sessions and activities focus on highly effective tips and tricks for growing a startup from zero, to over a million users (well, hopefully!)

Growth Hacking Talks are essentially hands-on sessions and in addition, these sessions will cover a host of topics including the use of Google Apps, Maps and various other Google products and services that are highly recommended for startups. These training programs are ideal for small biz startups that have already launched or are launch-ready. If you’re part of such an outfit, you can register up to 4 attendees for each startup. The training sessions will kick off from the first week of April 2016 and participants are encouraged to register as early as possible, in order to proceed with the selection process for the limited seating event.
Growth hacking talks for Startups with Google business groups Colombo (gbg - colombo)
Another amazing opportunity would be that startups that register for Growth Hacking Talks will also be eligible to enter the Google Business Stories Challenge 2016, which is a global event hosted by Google with participants from over 100 countries world wide.
For more information about this program, email GBG Colombo at
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Become A Google Trainer in Sri Lanka

Google Business Group – Colombo (better known as GBG Colombo) is organizing something really interesting! They are planning on a series of Google training workshops in Sri Lanka. But for now, they are looking for “trainers” and they are calling out for those who are good at public speaking and in general training others.

Trainer_flyer 1

Basically GBG Colombo will train these “trainers” and those people will then help GBG Colombo to help train their members and the rest of the public on Google products. This will be done free of charge in all aspects and will definitely be a great opportunity for those who love to learn more about Google products!

Here’s the official flyer for more details. And remember, the deadline is Sunday, 23rd Feb – just 2 days more! If you need further information you can email

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To receive the latest updates and future event details, follow the official GBG Srilanka Pages:
Google+ :
Facebook :

To join the GBG Colombo community and meet like-minded people, go here:
Google+ Community:
Facebook Group:

Follow GBG Colombo Twitter:

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Google Business Group – Colombo community meets-up again with top Google speaker

Google Business Group SrilankaGBG Colombo’s first meetup for 2013 is today. The theme for this evening is ‘Innovation‘. The special guest for the evening is Julian Persaud who will be speaking on ‘Innovation at Google’.

Julian Persaud

Julian Persaud  is the Managing Director of Southeast Asia Sales and Operations for Google Inc., overseeing sales, marketing and partnership development in the region.
Prior to moving to Singapore, Mr. Persaud was based in Google’s Sydney office as the Head of Online for Google Australia, managing Google’s efforts to help small and medium sized Australian businesses take advantage of online advertising.
He was previously Head of Business Development at Google Australia, and has spent his entire career working in online businesses, including roles at Yahoo! Search Marketing and UK auction house QXL.
Here are the details of the GBG Colombo – March meetup:
Date   : Thursday, 21st March 2013
Time    : 6.30 PM
Venue : APIIT City Campus


➡ “Innovation at Google” by Julian Persaud, Managing Director of Southeast Asia, Google Inc.
➡ “Building an ecosystem to foster innovation” by Sanath Fernando
➡ “Using Innovative strategies in Eco Biz” by Sivahar Muthuramalingam
➡ “Innovating Marketing Solutions in the Digital Age” by Shehan Selvanayagam
➡ Refreshments & Networking session with Julian Persaud

You can register for today’s GBG Colombo event here –

Networking With Speakers

GBG Colombo team is keen on having a longer networking session this time so the attendees can meet Julian Presaud as well as the other speakers of the evening, one-on-one. GBG Colombo team also encourages participants to network and make the most of the evening. For this event, APIIT Sri Lanka has been a generous venue provider as well as coming forward in providing the crowd with refreshments for the networking session. Free WiFi is provided courtesy Etisalat Sri Lanka.

Sanath Fernando

There are three other speakers who will be speaking at the event. First speaker Sanath Fernando has 20 years of industry experience and is currently Founder/CEO of Ridgecrest Asia (Pvt) Ltd., a company providing solutions in Global Capital Markets and Online Consumer Services. Prior to founding Ridgecrest, Mr. Fernando served as Managing Director of Charles Schwab’s Capital Markets division. He is also a Director at SLASSCOM and Co-Founder & Director of Lankan Angel Network.

Sivahar Muthuramalingam

Second speaker Sivahar Muthuramalingam is JCI TOYP 2012 Environment leadership award winner and is the Founder & Head of Marketing of Think Green (Pvt) Limited. He has 6 years experience on international trade and on environment management. Sivahar is a graduate from Edith Cowan Perth (Australia) and holds an MBA from University of Southern Queensland (Australia) He also received the prestigious Deans award for outstanding academic performances from University of Southern Queensland (Australia). Sivahar is been involved in Providing Electronic recycling & Eco friendly solutions since 2006 and formally set up ” Think Green” company in 2011 June. He is passionate about leading Think Green in providing innovative solutions to make Sri Lanka an environmentally sustainable destination of Asia.

Shehan Selvanayagam

The final speaker of the evening Shehan Selvanayagam is the CEO of Loops Solutions which is the leading Digital Marketing company in Sri Lanka currently providing digital media solutions for over 35 brands ranging from Small Business, Local Industry Leaders and Multinational Companies. He has over 10 years of experience in the E-Commerce Industry in Sri Lanka with an educational background of B.Sc in Business Management, Chartered Marketer as well as an MSc in Information Technology


Registration and attendance for GBG Colombo is Free. You can also RSVP the official G+ event page and keep tabs of the details and any changes with regard to the event, which GBG Colombo will be making available on this space. This event will be broadcast live via Hangout On Air for those who are not in Colombo, Sri Lanka. HOA link will be posted on the G+ event page when the event commences.
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The Social Media Marketing Conference

Hello my readers, today I would like to let you know that I will be doing a full day conference on Social Media Marketing on Tuesday, 12th February 2013 (that’s just a couple of days from now) from 9.00 AM to 5.00 PM at the Galadari Hotel.

For whom

I would like to recommend this for beginners to intermediate level Social Media marketers or sometimes who we call ‘account managers’ and Page admins. Maybe this would not go down too well with absolute beginners who are clueless about SMM but I guess one could still learn a thing or two. I would also not recommend this to the ‘pros’ who’ve been in the industry for the past 2-3 years. Nope, you would find this pretty boring 🙂

How to participate

This conference is organised by McQuire Rens & Jones, the people who conduct all sorts of exclusive corporate training programs. You can find more details on how to participate, on their website HERE or you can check out the e-flyer below. For registrations and more details, call them on 0727-002002, 0115-833100 or 0115-836888.

If you want to know more about this from me, Tweet me @InduNan and I’ll be happy to help! 🙂



If any of you are hoping to attend this conference, let me know in comments below and don’t forget to come say ‘Hi’ to me at the conference. Also, after attending the conference, I would love to hear your thoughts on it so go ahead and comment below when you come back – or you could always Tweet me 🙂

– Update –

If you’re at The Social Media Marketing Conference, you’re most welcome to live-tweet with the hashtag #SMMconSL13 and even G+ update if you like!