Social Media in Sri Lanka

Loops is Looking – for awesome Digital Marketers!

digital marketer vacancy


I’m sure all of you know that I’ve been working for Loops Solutions for the past 5 years as Head of Digital Marketing. As we’re expanding our team and are looking to hire a couple of Digital Marketers, I thought it would be a good idea to put down all details that someone who’s interested would like to know, and share this post. So, basically we’re looking for Digital Marketers with at least 1 year’s experience on a full-time basis and the following are all the additional details.


The Skills

We’re looking for awesome folks who have the following skills already under their belt.

  • Creative writing and out of the box thinking
  • Excellent writing skills in English
  • A good understanding of social media and how the main platforms work
  • Strategic thinking and the ability to come up with really cool campaign ideas
  • Taking ownership of your brand and seeing an activity through to the end successfully


Key Responsibilities

If you’re picked for this post, you’ll be given the responsibility of managing the entire digital marketing for a few amazing brands. Here’s what you’ll be doing:

  • Coming up with content strategies and activities for each brand
  • Daily updates and housekeeping on each of the social media channels for your brands
  • Brand listening and crisis management
  • Recommendation of ad strategies for various online and offline activities
  • Meeting KPIs and creating reports for the work you’ve carried out, periodically

While we expect you to have a fair understanding of each of the main responsibilities above, we would be giving you in-house training so that we get you up to speed on these things!


About the Company…

Loops Solutions is one of the leading digital agencies in Sri Lanka and has a wide variety of clients both in Sri Lanka and abroad. Our digital marketing team has collectively won many awards and recognition for our awesome campaigns and other activities on the digital sphere. Working at Loops is fun, chilled out and you’ll never hate Mondays, EVER. If you’ve always wanted to go BIG in social media and put your creativity to the test with big brand names and award winning campaigns, Loops is where you should be!

Send your CV and LinkedIn profile link to me –

Indulekha Nanayakkara
Head of Digital Marketing at Loops Solutions

If you’ve got more questions, just type in comments below and I’ll reply with details.

Growth Hacking Talks by GBG Colombo

Growth hacking talks for Startups with Google business groups Colombo (gbg - colombo)
I’m sure most of you have heard about Google Business Groups (GBG Colombo) somewhere down the line. I’m writing today, about the latest thing they’re up to – a series of seminar/workshops called “Growth Hacking Talks” that are ideal for small business startups in Sri Lanka. Read on…

The Growth Hacking Talks sessions are designed with vital information and activities from the training and workshop conducted exclusively for the GBG organizing teams, conducted by Jon Yongfook  based on his popular eBook Growth Hacking Handbook, back in February this year. These sessions and activities focus on highly effective tips and tricks for growing a startup from zero, to over a million users (well, hopefully!)

Growth Hacking Talks are essentially hands-on sessions and in addition, these sessions will cover a host of topics including the use of Google Apps, Maps and various other Google products and services that are highly recommended for startups. These training programs are ideal for small biz startups that have already launched or are launch-ready. If you’re part of such an outfit, you can register up to 4 attendees for each startup. The training sessions will kick off from the first week of April 2016 and participants are encouraged to register as early as possible, in order to proceed with the selection process for the limited seating event.
Growth hacking talks for Startups with Google business groups Colombo (gbg - colombo)
Another amazing opportunity would be that startups that register for Growth Hacking Talks will also be eligible to enter the Google Business Stories Challenge 2016, which is a global event hosted by Google with participants from over 100 countries world wide.
For more information about this program, email GBG Colombo at

Google Sponsored Competition for Businesses in Sri Lanka

gbg success stories for google competition

Here’s some great news for those of you who run your own business. If you’re running a start up, a small or medium business AND have been using Google products or tools to improve your business; you just might be eligible for the Google sponsored “Success Stories” competition that is held on a global scale.


What is “Success Stories”?

Are you using Google to do extraordinary things? Has technology enabled you to start new ventures, grow your business or affect the lives of those around you in a positive way? Then, Google Business Groups – an outreach initiative of Google – would love to hear from you. You can share your story for a chance to win $5,000 for your business. GBG in Colombo is conducting a global program to recognize start up businesses. If your business is in any of the following sectors and has benefited from using Google products, you will be eligible to submit your “success story” through GBG Colombo:

1) NGOs
2) Businesses in music/sports/entertainment
3) Technology related businesses

There is a prize money of $5,000 to be won for selected stories and your stories maybe featured in the next Google I/O as well.

For more information and updates, visit the Google stories page and the GBG Sri Lanka G+ page.


Your Last Chance!

You know what the best news is? If you come over to Coco Veranda this Saturday, 23rd August; you can meet the GBG Colombo team and register your business for this global competition on site. Entries close by end of August, so this would be the last chance for your submissions so DON’T MISS IT!!

And, in case you’re unable to make it, just fill this form online and submit –

Oh, and don’t forget to tell your friends and family if you think their business is eligible for this. See you at Coco!



I’m co-manager for GBG Colombo.

Become A Google Trainer in Sri Lanka

Google Business Group – Colombo (better known as GBG Colombo) is organizing something really interesting! They are planning on a series of Google training workshops in Sri Lanka. But for now, they are looking for “trainers” and they are calling out for those who are good at public speaking and in general training others.

Trainer_flyer 1

Basically GBG Colombo will train these “trainers” and those people will then help GBG Colombo to help train their members and the rest of the public on Google products. This will be done free of charge in all aspects and will definitely be a great opportunity for those who love to learn more about Google products!

Here’s the official flyer for more details. And remember, the deadline is Sunday, 23rd Feb – just 2 days more! If you need further information you can email

1964515_10152195492717435_140736356_n (1)


To receive the latest updates and future event details, follow the official GBG Srilanka Pages:
Google+ :
Facebook :

To join the GBG Colombo community and meet like-minded people, go here:
Google+ Community:
Facebook Group:

Follow GBG Colombo Twitter:

The WordPress New Year Surprise!

Hi Everyone!

This is my first blog post for 2014 and this one is going to be a little different :)

I was really busy as the new year began and renewing this website completely slipped my mind, despite the fact that I had set reminder alarms at 1-week, 3-days and 1-day prior to expiration. About a week after expiration I realized the site had expired! Since I don’t use a credit card (let’s not discuss my reservations here! lol), I asked my ever-so-helpful boss if he could renew the site for me. After attempting to pay several times, he told me the site kept giving him an error message every time. So the next day while in office, I asked 2 colleagues to help me make the payment with 2 different credit cards and the site kept giving me an error message that I’m trying to make a payment from an unsupported country!

I was completely distressed and asked a few others who came back with the same issue. With no where else to turn, I resorted to WordPress support and raised a private ticket on the issue. They replied and we conversed back and forth a few days with no clear solution. Then today, I saw the site had been renewed. The funny thing was that no one I knew were able to make a payment. Curious, I checked the support message thread and saw a reply from the WordPress staff member I was corresponding with, that they had not only paid the $18 site renewal fee but also the $80 redemption penalty – because they knew I had been having difficulty to make the transaction and during which the website had already gone into redemption. So they’ve decided to save it for me!

I’m still in complete surprise and almost in tears with happiness! And decided to dedicate my first blog post for 2014 to WordPress. Thank you guys! Your support rocks!! <3

Facebook Home Is In Sri Lanka – Have You Got It Yet?

facebook home

I was waiting to download Facebook Home on 12th April as was announced by Mark Zuckerberg but was disappointed when it said ‘not available in your region’ on Google Play. However, this morning my boss said it was finally available on Google Play so I quickly downloaded it to try it out. At first I was a bit confused as to how I was supposed to get out of the Cover Feed and get to my apps. After playing around it for a few minutes I figured it out and quickly fell in love with it.

I love the big images that slide over my screen. I like this better than live wallpapers or other image based wallpapers because these are not just images, they are images from my friends or form the brands I like and follow and each image has a story or a message for me to follow up with.

I also like the fact that I can easily interact with notifications. For the past few months I’ve neglected so many notifications – literary hundreds of them because I don’t want to distract my work-time with Facebook (ironically, thought I HAVE TO BE ON Facebook almost all the time when I’m at work). So this app gives me an easier way to access Facebook on-the-go when I have small pockets of time to ‘waste’ on Facebook.

So yes, so far I’m in love with Facebook Home and I wrote this other post on the Loops Solutions blog – check it out. Maybe some of you are indifferent towards it altogether and couldn’t care less. But don’t judge until you download and try it for yourself. Unfortunately this app is only available on certain mobile phones such as Samsung Galaxy S III, Galaxy Note II, HTC One X and HTC One X+. If you have one of them, lucky you!

I’m curious to know how many of you love this app and how many hate – and of course WHY? So, try it out and let me know what you think. Post a comment here or on Loops blog.

Google Business Group – Colombo community meets-up again with top Google speaker

Google Business Group SrilankaGBG Colombo’s first meetup for 2013 is today. The theme for this evening is ‘Innovation‘. The special guest for the evening is Julian Persaud who will be speaking on ‘Innovation at Google’.

Julian Persaud

Julian Persaud  is the Managing Director of Southeast Asia Sales and Operations for Google Inc., overseeing sales, marketing and partnership development in the region.
Prior to moving to Singapore, Mr. Persaud was based in Google’s Sydney office as the Head of Online for Google Australia, managing Google’s efforts to help small and medium sized Australian businesses take advantage of online advertising.
He was previously Head of Business Development at Google Australia, and has spent his entire career working in online businesses, including roles at Yahoo! Search Marketing and UK auction house QXL.
Here are the details of the GBG Colombo – March meetup:
Date   : Thursday, 21st March 2013
Time    : 6.30 PM
Venue : APIIT City Campus


➡ “Innovation at Google” by Julian Persaud, Managing Director of Southeast Asia, Google Inc.
➡ “Building an ecosystem to foster innovation” by Sanath Fernando
➡ “Using Innovative strategies in Eco Biz” by Sivahar Muthuramalingam
➡ “Innovating Marketing Solutions in the Digital Age” by Shehan Selvanayagam
➡ Refreshments & Networking session with Julian Persaud

You can register for today’s GBG Colombo event here –

Networking With Speakers

GBG Colombo team is keen on having a longer networking session this time so the attendees can meet Julian Presaud as well as the other speakers of the evening, one-on-one. GBG Colombo team also encourages participants to network and make the most of the evening. For this event, APIIT Sri Lanka has been a generous venue provider as well as coming forward in providing the crowd with refreshments for the networking session. Free WiFi is provided courtesy Etisalat Sri Lanka.

Sanath Fernando

There are three other speakers who will be speaking at the event. First speaker Sanath Fernando has 20 years of industry experience and is currently Founder/CEO of Ridgecrest Asia (Pvt) Ltd., a company providing solutions in Global Capital Markets and Online Consumer Services. Prior to founding Ridgecrest, Mr. Fernando served as Managing Director of Charles Schwab’s Capital Markets division. He is also a Director at SLASSCOM and Co-Founder & Director of Lankan Angel Network.

Sivahar Muthuramalingam

Second speaker Sivahar Muthuramalingam is JCI TOYP 2012 Environment leadership award winner and is the Founder & Head of Marketing of Think Green (Pvt) Limited. He has 6 years experience on international trade and on environment management. Sivahar is a graduate from Edith Cowan Perth (Australia) and holds an MBA from University of Southern Queensland (Australia) He also received the prestigious Deans award for outstanding academic performances from University of Southern Queensland (Australia). Sivahar is been involved in Providing Electronic recycling & Eco friendly solutions since 2006 and formally set up ” Think Green” company in 2011 June. He is passionate about leading Think Green in providing innovative solutions to make Sri Lanka an environmentally sustainable destination of Asia.

Shehan Selvanayagam

The final speaker of the evening Shehan Selvanayagam is the CEO of Loops Solutions which is the leading Digital Marketing company in Sri Lanka currently providing digital media solutions for over 35 brands ranging from Small Business, Local Industry Leaders and Multinational Companies. He has over 10 years of experience in the E-Commerce Industry in Sri Lanka with an educational background of B.Sc in Business Management, Chartered Marketer as well as an MSc in Information Technology


Registration and attendance for GBG Colombo is Free. You can also RSVP the official G+ event page and keep tabs of the details and any changes with regard to the event, which GBG Colombo will be making available on this space. This event will be broadcast live via Hangout On Air for those who are not in Colombo, Sri Lanka. HOA link will be posted on the G+ event page when the event commences.

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